REELS

REELS

We are artists, technologists and makers for all media,
working at the frontiers of visual narrative

the importance of PREVIZ ANIMATICS

When 10 different people work on a project together, even with one single storyboard, they usually end up having 10 different ideas of how the final product would look like, instead of ONE. A previsualisation kills any subjectivity, because all are watching a premade video and thus the whole team is on the same page in terms of execution – framing, camera movement, action, lining up in the edit, overall dynamic – and so is the client. This saves time, money and effort – the building blocks of our industry. 

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